The Async Myth
Somewhere along the way, "async-first" became the assumed best practice for remote teams. The argument sounds compelling: asynchronous communication respects time zones, enables deep work, creates documentation, and eliminates meeting bloat.
There's just one problem: async-first doesn't work for every team, every role, or every situation. And when companies adopt it as dogma rather than strategy, the result is often worse than what they were trying to escape.
I've seen teams where async-first led to 48-hour response times on urgent questions. I've seen creative teams struggle because brainstorming over Slack threads feels like shouting into a void. I've seen new hires spiral into anxiety because they couldn't get a simple question answered in real-time.
The goal isn't async. The goal is effective communication. And that requires understanding what each mode does well—and when to use it.
Understanding the Spectrum
Communication isn't binary. Between pure async (an email you'll check whenever) and pure sync (a real-time conversation), there's a spectrum:
- Pure async: Email, project management comments, documentation
- Near-async: Slack messages with no response expectation
- Expected async: Slack messages with same-day response norms
- Near-sync: Slack huddles, quick calls, "got a minute?" pings
- Pure sync: Scheduled meetings, video calls, real-time collaboration
Most remote teams operate across this entire spectrum throughout the day. The question isn't which mode to use—it's when to use each one.
When Async Works Best
Asynchronous communication excels in specific contexts:
Information sharing
Updates, announcements, and status reports don't need real-time discussion. Writing them async creates a record, allows people to process at their own pace, and doesn't require coordinating schedules.
Deep thinking
Complex problems often benefit from time to reflect. Async allows people to think before responding, leading to more thoughtful contributions. The pressure of real-time conversation can push people toward quick answers rather than good ones.
Cross-timezone collaboration
When team members are 8+ hours apart, sync communication means someone is always working outside normal hours. Async enables collaboration without requiring anyone to take a midnight call.
Documentation
Async communication naturally creates searchable records. Decisions made in Slack threads or project comments can be referenced later. Decisions made in video calls often disappear unless someone takes notes.

When Sync Works Best
But synchronous communication has its own strengths that async can't replicate:
Relationship building
Trust, rapport, and psychological safety are built through real-time interaction. The micro-expressions, tone of voice, and natural flow of conversation create connection that text cannot. Teams that never talk synchronously often feel like groups of strangers working in parallel.
Complex discussions
Some conversations require rapid back-and-forth: clarifying misunderstandings, exploring ideas, working through disagreements. What takes 5 minutes on a call can become a 3-day Slack thread with increasing frustration.
Urgent matters
When something is genuinely time-sensitive, waiting for async responses creates real problems. Emergencies, critical bugs, and time-bound decisions need immediate attention.
Emotional conversations
Feedback, concerns, and sensitive topics are almost always better handled in real-time. Text strips emotional nuance and creates opportunities for misinterpretation. The conversation that feels harsh in Slack might feel supportive on a call.
Finding Your Team's Balance

The right mix of async and sync varies by team, function, and even individual. Here's how to find yours:
Audit Current Patterns
Before changing anything, understand what's actually happening. Look at:
- Average response times in async channels
- Time spent in meetings per week
- Types of conversations happening in each medium
- Where frustration or delays are occurring
- How different team members prefer to communicate
Identify Mismatches
Problems often stem from using the wrong medium for the situation:
- Long Slack threads that should have been a 10-minute call
- Meetings for updates that could have been written posts
- Urgent requests lost in async channels
- Relationship building attempts via emoji reactions
- Complex feedback delivered over text
Set Explicit Norms
Most teams never discuss how to communicate—they just do it. Making norms explicit reduces friction:
- Response time expectations by channel
- When to use meetings vs. async discussion
- How to signal urgency (and what qualifies as urgent)
- Camera expectations for video calls
- Core hours when sync availability is expected
Communication Patterns as Engagement Signals
How your team communicates reveals more than what they're communicating about. Patterns in communication behavior are leading indicators of engagement, collaboration, and potential problems.
Healthy patterns to look for:
- Balanced participation: Multiple people contributing, not just a few voices
- Cross-functional interaction: Communication flowing between teams, not just within
- Appropriate escalation: Moving from async to sync when needed
- Response reliability: Consistent response times within agreed norms
- Proactive sharing: People volunteering information, not just responding
Warning patterns that suggest problems:
- Declining participation: People going quiet in channels they used to engage with
- Sync avoidance: Camera always off, declining optional meetings, never initiating calls
- Communication silos: Teams that never interact with other teams
- Response delays: Increasing time to respond to direct questions
- Off-hours activity: Communication patterns shifting to nights and weekends
The Individual Factor
One size doesn't fit all. People have genuine preferences and needs:
- Introverts often thrive with async: time to think, no performance pressure
- Extroverts may struggle: need real-time energy and interaction
- New employees need more sync: questions, context, relationship building
- Experienced team members can handle more async: established relationships and context
- Some roles need real-time access: support, sales, urgent response functions
The best teams accommodate these differences rather than forcing uniformity. A developer who does their best work with headphones on and Slack notifications off needs different norms than a customer success manager who needs to respond quickly to client messages.
Practical Implementation
If your team's communication feels broken, here's a starting framework:
Establish communication channels by purpose
- #team-general: Async, non-urgent team discussion
- #team-urgent: Near-sync, same-hour response expected
- Direct messages: Personal, flexible response time
- Huddles/quick calls: Sync, for anything taking more than 3 back-and-forths
- Scheduled meetings: Sync, for relationship building and complex discussions
Define response time expectations
- Urgent channel: 30 minutes during core hours
- General channel: Same business day
- Direct messages: Within 4 hours during work hours
- Email: 24-48 hours unless marked urgent
Protect focus time
- No-meeting blocks: 2-4 hours daily for deep work
- Notification expectations: Okay to batch-check, not required to be always-on
- Status indicators: Use them to signal availability
The Goal Is Clarity, Not Dogma
The async vs. sync debate misses the point. Neither mode is inherently better. What matters is that everyone understands when to use each one, and that the team's communication patterns support engagement rather than undermining it.
Monitor your team's communication not to surveil, but to understand. When participation drops, response times increase, or patterns shift, those are signals worth investigating. Not because someone is slacking—but because they might be struggling, disconnected, or burning out.
The teams that get communication right aren't the ones that achieve async purity or meeting perfection. They're the ones that stay flexible, keep talking about how they talk, and adjust when something isn't working.
Written by
Yander Team
Employee Engagement Experts
The Yander team helps remote leaders understand and improve team engagement through data-driven insights. We believe in privacy-first approaches that support both managers and employees.